Archive - We Are Social China

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DIGITAL 2021: CHINA LOCAL ANALYSIS

ollefalkenang | 8 February 2021

We Are Social's Digital 2021: China, a comprehensive report covering digital, social and mobile use, shows there are now 931 million social media users in the country. See all latest stats and trends from last year.

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周五干货大放送·第五十二期 WE ARE SOCIAL FRIDAY FORUM #52

ollefalkenang | 22 January 2021

We're seeing more elderly KOLs getting popular in China. So which ones should we keep an extra eye on? Our team lists their favorite ones. Check out this week's Friday Forum!

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维奥思社周一放送·第六十一期 WE ARE SOCIAL MONDAY MASHUP #61

ollefalkenang | 15 January 2021

Bilibili jumps on the e-payment bandwagon, China's first music streaming app closes down, and luxury in combination with health is trending. This and more from the latest trends and news in China. Monday Mashup!

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维奥思社周一放送·第六十期 WE ARE SOCIAL MONDAY MASHUP #60

ollefalkenang | 5 January 2021

The elderly is the new hot consumer segment online, Perfect Diary shows the way how to tap into Chinese culture, and small businesses are leaving Meituan. This and much more from China's digital space, on Monday Mashup!

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周五干货大放送·第五十一期 WE ARE SOCIAL FRIDAY FORUM #51

ollefalkenang | 1 January 2021

Happy New Year! We Are Social China looks back on the biggest social media moments of 2020 that inspired us the most. What was the most important moment for you? Check out the last Friday Forum of 2020!

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维奥思社周一放送·第五十九期 WE ARE SOCIAL MONDAY MASHUP #59

ollefalkenang | 28 December 2020

Short-videos are shaping Chinese Gen Z, the most popular search of 2020, is what users searched on, and celebrities are using their influence for good. Get all the insights you need from Chinese social media, it's Monday Mashup!

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周五干货大放送·第五十期 WE ARE SOCIAL FRIDAY FORUM #50

ollefalkenang | 25 December 2020

Merry Christmas! While we're feeling extra jolly, we took the chance and asked our creative team about their favorite Christmas campaign film of the year. Check it out on this week's Friday Forum!

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维奥思社周一放送·第五十八期 WE ARE SOCIAL MONDAY MASHUP #58

ollefalkenang | 21 December 2020

We're seeing more brand-collaborations in China, live-streamer copycats appearing online, and stores fight back against popular group-buying. Get all the latest news on this week's Monday Mashup!

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周五干货大放送·第四十九期 WE ARE SOCIAL FRIDAY FORUM #49

ollefalkenang | 18 December 2020

Buying on credit was a rare thing in the past, but now, "Buy Now, Pay Later" features are trending on Chinese e-commerce platforms. What risks and opportunities can we expect from it? Our team members share their thoughts. On this week's Friday Forum!

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维奥思社周一放送·第五十七期 WE ARE SOCIAL MONDAY MASHUP #57

ollefalkenang | 14 December 2020

Pinduoduo launches its own payment method, check the sales statistics from this year's Double-12 sales festival, and "Buy Now, Pay Later" features are trending on Chinese e-commerce platforms. Check it all on this week's Monday Mashup!

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周五干货大放送·第四十八期 WE ARE SOCIAL FRIDAY FORUM #48

ollefalkenang | 11 December 2020

Bytedance stepped up its efforts against fake traffic and fraud. How will this affect the platform for its users and brands? We asked our team for their expert opinion. Check out the latest Friday Forum!

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维奥思社周一放送·第五十六期 WE ARE SOCIAL MONDAY MASHUP #56

ollefalkenang | 7 December 2020

WeChat is expanding with more marketing features, Douyin double down against fake traffic, and JD.com is the first online mall using China's new cryptocurrency. This and much more on Monday Mashup!

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周五干货大放送·第四十七期 WE ARE SOCIAL FRIDAY FORUM #47

ollefalkenang | 4 December 2020

China recently blocked teenagers to tip their favorite live-streamers. Now when one of the most lucrative revenue streams is getting blocked, how can live-streaming platforms profit on their fans? We asked our team, the best live-stream experts in China, for their ideas. On Friday Forum!

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维奥思社周一放送·第五十五期 WE ARE SOCIAL MONDAY MASHUP #55

ollefalkenang | 30 November 2020

China blocks users to spend on live-streaming apps, Bytedance and Kuaishou are moving into group-buying, and India bans another 43 Chinese apps. More news and trends from China on this week's Monday Mashup!

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周五干货大放送·第四十六期 WE ARE SOCIAL FRIDAY FORUM #46

ollefalkenang | 27 November 2020

Live-streaming is everywhere in China. And we mean everywhere. Apps/Platforms across the board are integrating live-streaming. So which ones make no sense at all? Our team brings out the black sheep of live-streaming on this week's Friday Forum!